Colgate Oral Pharmaceuticals
Colgate Oral Pharmaceuticals is a subsidiary of Colgate-Palmolive, a consumer products company. 2016 marks the 210th anniversary of the founding of the company by William Colgate in New York City.
What started as a small soap and candle business is now a multibillion dollar global company serving hundreds of millions of consumers worldwide. Colgate focuses on four key areas of products: oral care, personal care, home care, and pet nutrition with brands like Colgate, Palmolive, Ajax, Speed Stick, and Hills Science Diet Pet Nutrition. In addition, this year Colgate entered the natural oral care market with its acquisition of Tom’s of Maine, a natural personal care products company. Colgate is a global company whose products can be found in more than 200 countries.
Colgate holds three fundamental values—caring, global teamwork, and continuous improvement. They are all part of the company’s day-to-day practices. For more than 40 years, children have enjoyed free dental care education through the Bright Smiles, Bright Futures™ program. Since 1991, this program has reached over 46 million children in 80 countries. In addition, during the 2006 Colgate/Starlight Starbright campaign, Colgate-Palmolive will again offer coupons to encourage consumers to support Colgate’s donations to Starlight Starbright. Purchases of participating Colgate-Palmolive products help ensure that the smiles of seriously ill children will never fade.
Colgate Oral Pharmaceuticals is a leader in the oral care market with both over-the-counter and therapeutic professional products. In the area of toothpaste, Colgate Total® is the only toothpaste that is both Food and Drug Administration-approved and American Dental Association-accepted for plaque and gingivitis. It is one of the most widely studied oral care products with over 47 clinical studies in more than 10,000 patients.
Colgate recently launched two new products—PreviDent® 5000 Sensitive with maximum fluoride protection along with 5% potassium nitrate for sensitivity relief and Colgate Visible White™, a professional take home whitening product that provides fast, safe, and effective whitening. It is formulated with potassium nitrate and fluoride and features a convenient 30 minute once-a-day application for visibly whiter teeth in 3 days.
Colgate Oral Pharmaceuticals focuses on four key professional oral care areas:
Oral First Aid